Tuesday, January 14, 2014

Update: Matson & Associates Blog

A little more than 5 months ago we decided to launch our blog.  Since then we’ve learned a great deal about the importance and potential of blogging. We’ve also learned about what works and what doesn’t. We’ve thought about content creation, what our contemporaries are doing, and what we can contribute to the blogosphere. We’ve looked at environmental engineering blogs, environmental consulting blogs, law blogs and expert witness blogs. After a good deal of reading and writing, we’ve updated our “About” to reflect a more carefully crafted niche.

When our blog began its primary objective was to serve as an introduction to expert witnessing. However, the more we wrote, the more we found that applying our expertise to analyze current environmental events and issues resonated both with us and our readership. The change in our “About” is intended to mirror this adjustment in content. Importantly, we aren’t abandoning the expert witnessing component, but just shrinking it a little so that we can make room for more on environmental science, engineering, regulation, and law. We’re excited about the revision and hope you are too!